Everyone experiences the world differently. When creating experiences meant for a wide variety of people, how should designers consider those differences? How can we use that knowledge to design experiences that truly resonate with people? In this event we extend the practice of User Experience, from screens to physical spaces, as we learn how we can create engaging, relevant, and meaningful learning experiences for diverse audiences in an environment.
This panel brings together Seattle-based designers, researchers, and practitioners of augmented and mixed reality as we look to the future. Join us as we explore the challenges of perception and embodiment, artificial intelligence, inclusion, and ethical design practices in this ever-changing discipline.
“Human-centered” is a core tenet of current design approaches. Designing products, experiences, and built environments that augment human life involves more than identifying people’s wants, needs, and desires; it requires understanding their lifeworlds and cultivating empathy for those people.
But how do we as designers, researchers, and technologists go about doing that? What are the rules of engagement when users are the subjects of investigation? What’s in our toolbox regarding research ethics?
This panel explores these questions by bringing people in industry, academia, and The University of Washington’s Institutional Review Board together to discuss cross-disciplinary and domain-specific approaches to ethically-based human subjects research and design.
Moderated by Amanda Snellinger, Ph.D., (User Research Specialist, Aditi-Harman at Microsoft)
Neena Makhija (IRB Compliance Analyst, University of Washington)
Sheetal Agarwal, Ph.D. (Senior Researcher, Microsoft)
Liz Sanocki, Ph.D. (Director, HCDE MS and UCD Certificate at University of Washington)
Brittany Fiore-Gartland, Ph.D (Senior data scientist-product design, AstrumU)
Michelle Bayles-Simon (Head of UX Research, Amazon Kindle & eReading)
6:00p | Doors open
6:00 - 6:30p | food & drink & spontaneous conversation
6:30 - 7:30p | presentation & questions
7:30 - 8:00p | more food & drink & spontaneous conversation
8:00p | clean up!
Virtual reality technology is rapidly being developed and is attracting enormous amounts of funding and general interest. This presentation will provide an overview of virtual and augmented reality and explore how this technology will likely change marketing and design research practices.
Several agencies have started using VR for research and in this presentation we'll explore some of these initial case studies. You will hear the perspectives from researchers at Hemispheres Insights and how they see this exciting technology being used in the coming years.
ABOUT THE SPEAKERS
David Bauer has spent over 20 years exploring human perceptions and behaviors and their implications for business strategy. He founded the consumer insights agency Hemispheres in 2003. David and Hemispheres offer qualitative and quantitative research as well as ideation, user experience and strategy consulting. Working in Seattle since the mid-'90s has provided him with many opportunities to examine how the online environment and tech devices are shaping consumer experiences. Prior to Hemispheres, he held positions at Q2 Brand Intelligence, Publicis, Tattoo brand consulting and Morla Design. David earned a BA in writing and marketing from Santa Clara University.
Paula Rosecky brings a global perspective to Hemispheres and its clients through work with multinational companies and multicultural consumers. She leads qualitative and quantitative projects and inspires others to understand the perspectives of clients in large organizations and agencies. She is well-versed in conducting immersive ethnographic, shopper, UX and online community research. Prior to joining Hemispheres in 2008, she held consumer insights and planning positions at Miller Brewing Co. (now MillerCoors), DDB, and HoundDog, a division of IdeaPlanet. She earned a BA in sociology from the University of Wisconsin - Madison and an MBA from Rochester Institute of Technology in association with the Charles University in Prague. She is also a co-chair of the PNW chapter of the Qualitative Research Consultants Association, a continuing education organization for qualitative researchers.
Join our fabulous panel of user experience luminaries for an evening of knowledge sharing, networking, and socializing.
When it comes to the process of design, we are constantly looking at others. Who are we building for? Why are we building for them? What do they need? What’s the solution?
We’re constantly working with others. Pitching ideas. Brainstorming. Analyzing.
As designers, our focus is always on someone else. And when it comes to inclusive design, our focus is to make sure we make that design work for everyone.
But what if we’ve got it all wrong? What if the key to building inclusive design wasn’t to focus on everyone else around you, but to first look at yourself?
More information and Tickets ($12.50)
The final push for all projects in the series will culminate in this 24-hour hackathon followed by group presentations during the Seattle Design Festival!
Hackathon: Friday, September 15, 6p–9p to Saturday, September 16, 9a–6p | @ Socrata
Presentation: Saturday, September 16 | 6–8p | @ Socrata
Ever wonder what is unique about designing for healthcare?
Come find out as we partner with our co-hosts, the Design for Healthcare meetup, to present a panel discussion exploring the question of how (and whether) design practice is different in the healthcare space.
We’ve put together an amazing panel of four healthcare innovation leaders (Matthew Jordan, Eunki Chung, Wellesley Chapman, and Kay Hofmeester -- see more info below) representing industry, academia, design consultancy, and healthcare delivery perspectives. All of the of panelists have deep expertise and a wealth of experience. You don’t want to miss it!
Learn how to take your user research and apply it to solve a design problem in this workshop lead by Kevin Decker and Melissa Quintanilha from Dupla Studios.
Wednesday, August 23 | 6–9p | @ Zillow
Kevin Decker is an 18-year veteran in the field of User Experience. He has a degree in psychology and studied research design and statistics in graduate school. He entered the software development domain in 1999 and never looked back. His fourteen-year stint at Microsoft exposed him to a wide variety of software products from the consumer world, such as games (Xbox) and hardware (home networking devices and software), to highly complex products, such as the datacenter management tools in the System Center family of products. Moving back to a more consumer-centric path, Kevin joined Amazon and worked on their Internet browser for the Kindle line of products. After two years at Amazon, Kevin decided to move to a whole new set of challenges and fulfill a longtime goal of opening his own business with his friend and business partner Melissa Quintanilha.
Melissa Quintanilha is the co-founder of Dupla Studios and a User Experience Designer with over 17 years of experience. She is an accomplished designer with proven track record of delivery using the latest technologies to produce experiences that are efficient, elegant, and user focused. She has worked as a designer both in Brazil and the United States, with most projects reaching a worldwide scope. She has tackled many different and challenging industries, ranging from IT datacenter management, to automotive, healthcare, and social productivity. Melissa strives to work at the intersection of design, art and technology. The combination of a Bachelor of Science degree in Computer Science, a Master of Fine Arts degree in Interaction Design, and years of industry and academic experience, allows her to combine these disparate disciplines in a way that is accessible and enhances people’s lives.
Dupla Studios is a research and design consultancy producing beautiful designs and data-driven outcomes. Dupla partners with businesses ranging from startup-level consumer applications, to enterprise-level cloud solutions. The firm has a unique perspective and approaches every challenge with the wonder and curiosity of a child.
Learn how to interview users and get the right data for your project in this workshop lead by Devesh Desai of Microsoft.
Wednesday, August 2 | 6–9p | @ HBO
Devesh Desai is design research manager at Microsoft where he helps bridge user needs with business realities. His research has taken him inside aircraft cockpits, critical care units inside hospitals, fast food restaurant kitchens and homes of mental health patients.
User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. In this companion talk to her recently-released book (UX Strategy, published by O'Reilly Media), Jaime Levy will introduce lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use
This event is part of Design in Depth 2016: Innovations in Architecture, brought to you by the Seattle Architecture Foundation.
Across time, Seattle has undergone many large-scale, city-redefining projects that have dramatically altered the look and feel of its natural and urban landscape. For every successfully completed project however, there are countless more that never come to fruition. Join Seattle Architecture Foundation for a look back at several grand, unrealized projects and a consideration of what Seattle may have looked like if they came to be.
Human diversity -- Is it a strength to product design or an obstacle to be mitigated? When creating products and services, businesses constantly face a critical question: Can one product be meaningful to billions of people? Human beings have been at the center of design practices for a long time, yet technology is poor at adapting to their unique needs.
Join Sarah Morris from Microsoft’s inclusive design team for an interactive hour exploring how designing for human diversity can unlock more meaningful experiences for each of us, and result in better technologies for all of us.
Through new advancements in technology and software, local designers can become increasingly engaged in global exchanges of ideas. How do these advances affect how local design professionals further their missions and brands in multi-national locales? Join Seattle Architecture Foundation as representatives from local firms share how design ideas are communicated to the world through their Northwest headquarters.
Join two UXers and two engineers from Moz as they share tips for healthy working relationships before you want to “set phasers to stun” in the workplace.
Learn what works to build trust, communication, and stronger working relationships through stories from both new and veteran UX and engineer pairs:
• With over 4 years under their belts at Moz, hear about how collaboration and their career paths have adapted as the software as a service company has grown with Courtney Davis (UX Manager) and Devin Ellis (Engineering Manager).
EVENT INFORMATION & TICKETS ($12.50)
Adaptive reuse of historic buildings allows structures to take on new life, with many successful examples becoming more sustainable, better utilized versions of their former selves. How do designers and developers work with tenants and communities to reimagine and preserve these buildings? Join Seattle Architecture Foundation for a look at adaptive reuse projects in Seattle and their role within the ever-changing built environment.
We’re opening up the floor to IA/UX Meetup community members who want to give 5-10 minute talks. Never given a talk before? Want to do a trial run before submitting a talk to a conference? Or maybe you just want share something you’ve learned -- this is your chance! All levels of experience are welcome and encouraged.
Join AIGA Seattle for their Spring 2016 Membership Drive Schmooze event!
AIGA Seattle invites you to their Special (Re)New Member Edition Schmooze! Whether you are considering becoming an AIGA Seattle member, you’ve just joined or you’re a regular, come spend a night getting to know your fellow creative community and local chapter board members. Find out why AIGA Seattle membership is so important and what you can do to make the local chapter even stronger.
All are welcome and the event is free, but your bar tab is on you. Unless you can sweet talk a new friend or AIGA Seattle board member into getting a round. Hey! It could happen.
So what are you waiting for? Join AIGA Seattle for a night of revelry and support your profession.
Get social, Seattle. #AIGAbelong
Designers of all stripes often have trouble articulating the value they can provide to their business peers. In addition, business dogma often obscures the necessary context for creating value for customers and users. If designers better understand these mechanics, they can be better advocates for their customers and themselves.
It’s an election year, and politics dominates the news cycle. How can designers and creatives get involved? Are there places that design and democracy intersect? Can we use design to redefine interactions between our government and its citizens? Can we design a better future for our democracy?
We'll be discussing the 4th edition of his book "About Face: The Essentials of Interaction Design" – a classic, must-read for anyone working in software today.
IA/UX Meetup – This talk will give specific examples from the speaker's own experiences on how to create space in UX for work that incites social change. You'll walk away from the talk with a different way to think about UX, and tips on how to be mindful when choosing projects, creating research studies, and giving feedback to other UXers.
ABOUT TOM GREEVER
Tom Greever helps companies and organizations design better websites and apps. He is the UX Director at Bitovi, a front-end design and development consulting company, and has worked with both small startups and large corporations across many different industries. You can hire him to design your app, train your team, or speak at your next event. He lives in Illinois with his wife and five kids. He is probably cleaning up the house right now.
Check out more from Tom!
Video Series: https://player.oreilly.com/videos/9781491921579?toc_id=216259